Business Models

51問 • 1年前

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is a conceptual structure that supports the viability of the business and explains how it operates, makes money, and how it intends to achieve its goals.

Business Model

is supposed to answer who your customer is, what value you can create/add for the customer and how you can do that at reasonable costs.

Peter Drucker: Business Model

is a description of how a company creates, delivers, and captures value for itself as well as the customer.

Business Model

Components Of A Business Model: four key aspects of the business

Offerings, Customers, Infrastructure, Financials

– What the business provides (the product)

Offerings

– Whom the business serves to (the target market)

Customers

– How it provides the offering (the operating model)

Infrastructure

– How the business makes money and what are the costs involved (the revenue model)

Financials

the market opportunity the business capitalises on.

Business Concept

acts as the blueprint of the business and a roadmap for its success (or failure). It is the only documentation that makes clear.

Business Model

The 30 Types Of Business Models:

Manufacturer, Distributor, Retailer, Franchise, Brick-and-Mortar, ECommerce, Bricks-and-Clicks, Nickel-and-Dime, Freemium, Subscription, Aggregator, Online Marketplace, Advertisement, Data Licencing or Data Selling, Agency-Based, Affiliate Marketing, Dropshipping, Network Marketing, Crowdsourcing, Peer 2 Peer Catalyst or Platform, Blockchain, SAAS, IAAS, PAAS, High Touch, Low Touch, Auction-Based, Reverse-Auction-Based, Razor and Blades, Reverse Razor and Blades, On-Demand, User Community

makes finished products from raw materials. It may sell directly to the customers or sell it to a middleman i.e another business that sells it finally to the customer.

Manufacturer

buys products from manufacturers and resells them to the retailers or the public.

Distributor

sells directly to the public after purchasing the products from a distributor or wholesaler.

Retailer

can be a manufacturer, distributor or retailer. Instead of creating a new product, it uses the parent business’s model and brand while paying royalties to it.

Franchise

is a traditional business model where the retailers, wholesalers, and manufacturers deal with the customers face-to-face in an office, a shop, or a store that the business owns or rents.

Brick-and-Mortar

is an upgradation of the traditional brick-and-mortar business model. It focuses on selling products by creating a web-store on the internet.

E-Commerce

is acompany that has both an online and offline presence allows customers to pick up products from the physical stores while they can place the order online. This model gives flexibility to the business since it is present online for customers who live in areas where they do not have brick-and-mortar stores.

Bricks-and-Clicks

In this model, the basic product provided to the customers is very cost-sensitive and hence priced as low as possible. For every other service that comes with it, a certain amount is charged.

Nickel-and-Dime

Companies offer basic services to the customers for free while charging a certain premium for extra add-ons. This is one of the most common business models on the Internet.

Freemium

If customer acquisition costs are high, this business model might be the most suitable option. This business model lets you keep customers over a long-term contract and get recurring revenues from them through repeat purchases.

Subscription

is a recently developed model where the company various service providers of a niche and sell their services under its own brand. The money is earned as commissions.

Aggregator

aggregate different sellers into one platform who then compete with each other to provide the same product/service at competitive prices. The marketplace builds its brand over different factors like trust, free and/or on-time home delivery, quality sellers, etc. and earns commission on every sale carried on its platform.

Online Marketplaces

are evolving even more with the rise of the demand for free products and services on the internet. Just like the earlier times, these business models are popular with media publishers like Youtube, Forbes, etc. where the information is provided for free but are accompanied with advertisements which are paid for by identified sponsors.

With the advent of the internet, there has been an increase in the amount of data generated upon the users’ activities over the internet. Many companies like Twitter and Onesignal sell or licence the data of its users or users of users to third parties which then use the same for analysis, advertising, and other purposes.

Data Licencing or Data Selling

can be considered as a partner company which specialises in handling the non-core business activities like advertising, digital marketing, PR, ORM, etc.

Agency-Based

is a commission-based model where the affiliate builds its business around promoting a partner’s product and directs all its efforts to convince its followers and users to buy the same.

Affiliate Marketing

is a type of e-commerce business model where the business owns no product or inventory but just a store.

Dropshipping

involves a pyramid structured network of people who sell a company’s products. The model runs on a commission basis where the participants are remunerated when – They make a sale of the company’s product.

Network Marketing

works on direct marketing and direct selling philosophy where there are no retail shops but the offerings are marketed to the target market directly by the participants.

Network Marketing

involves the users to contribute to the value provided. This business model is often combined with other business and revenue models to create an ultimate solution for the user and to earn money.

Crowdsourcing

is a decentralized internet-based economy where two parties interact directly with each other to buy or sell goods or to conduct a transaction without the intervention of any third party.

P2P Economy

is a platform where these users meet.

P2P Catalyst

is an immutable, decentralized, digital ledger. It is a digital database that no one owns but anyone can contribute to.

Blockchain

Many companies have started offering their software, platform, and infrastructure as a service. The ‘as a service’ business model works on the principle of pay as you go where the customer pays for his usage of such software, platform, and infrastructure; he pays for what and how many features he has used and not for what he hasn’t.

SAAS, IAAS, PAAS

is one which requires lots of human interaction. The relationship between the salesperson and the customer has a huge impact on the overall revenues of the company. The companies with this business model operate on trust and credibility.

High Touch

requires minimal human assistance or intervention in selling a product or service. Since as a company, you do not have to maintain a huge sales force, your costs decrease, though such companies also focus on improving technology to further reduce human intervention while making the customer experience better at the same time.

Low Touch

Mostly used for unique items that are not frequently traded and that don’t have a well-established market value, like collectables, antiques, real estate, and even businesses.

Auction-Based

is an auction where the roles of a buyer and seller are exchanged, i.e. sellers bid prices instead of buyers. It is often used when there are several sellers selling a similar offering to a single buyer. These sellers lower their price with every bid and generally the bidder with the lowest bid wins the auction.

Reverse Auction

It involves selling the high-margin root product at a low price to increase the volume sales of the complementary or related low-margin product. By using this model, businesses create a stream of recurring income over the life of the root product.

Razor and Blades

offers the low margin item at a very less price or below the cost to encourage the sale of the high margin product.

Reverse Razor and Blades

is a model where a customer’s demand is fulfilled by delivering goods and services on demand (usually immediately).

On-Demand

Driven by the network effect, this business model involves granting access to a community or a network in return for a membership fee.

User Community

Ten Steps to Start a Business:

Conduct market research, Write your business plan, Fund your business, Pick your business location, Choose a business structure, Choose your business name, Register your business, Get federal and state tax IDs, Apply for licenses and permits, Open a business bank account

will tell you if there’s an opportunity to turn your idea into a successful business.

Market Research

a way to gather information about potential customers and businesses already operating in your area. Use that information to find a competitive advantage for your business.

Market Research

Use that information to find a competitive advantage for your business.

Market Research

is the foundation of your business.

Business Plan

a roadmap for how to structure, run, and grow your new business.

Business Plan

You’ll use it to convince people that working with you — or investing in your company — is a smart choice.

Business Plan

is one of the most important decisions you’ll make. Whether you’re setting up a brick-and-mortar business or launching an online store, the choices you make could affect your taxes, legal requirements, and revenue.

Business Location

Enumeration

Sabrina Mikhaela Canindo · 42問 · 1年前

Enumeration