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Chapter 10
33問 • 1年前
  • Chaster Howell V. Taduran
    • 通報

    問題一覧

  • 1

    An ADAPTABLE APPROACH

    direct marketing

  • 2

    Broadly defined as any DAILY COMMUNICATION

    direct marketing

  • 3

    It involves the marketing sending out PROMOTIONAL MATERIAL

    direct mail

  • 4

    A marketing strategy that encourages immediate AUDIENCE ENGAGEMENT

    direct response advertising

  • 5

    Ads picture in coupons

    coupon ads

  • 6

    Offers like preview invitations and MONEY OFF

    retail incentives

  • 7

    Targeted offers directly to consumers to generate inquires to purchase

    direct mail

  • 8

    Identify what your BEST CUSTOMER solve in common

    understanding best customers

  • 9

    This helps you spend marketing resources

    targeting market segments

  • 10

    Pay attention to who responds

    optimizing marketing efforts

  • 11

    Calculate the average lifetime value of your customers

    calculate customer value

  • 12

    Direct mail is an effective method for selling products without intermediaries

    selling directly

  • 13

    Direct mail is a valuable method for acquiring qualified leads for sales person

    sales lead generation

  • 14

    Direct mail can send promotional message

    sales promotion

  • 15

    Book clubs utilize direct mail

    clubs

  • 16

    Companies use direct mail to recruit new customers

    mail order

  • 17

    This makes it a powerful method of raising money

    fundraising

  • 18

    If a product is sold through dealer agents

    dealer mailings

  • 19

    The company's name can be promoted to customer

    follow up mailings

  • 20

    Direct mail effectively identifies and addresses distinct market sectors

    business direct mail

  • 21

    A classic way for companies to sell goods

    mail order

  • 22

    A type of marketing that uses telephone

    telephone marketing

  • 23

    Emerge from the market privilege of personal voicemail boxes and business voicemail system

    voicemail marketing

  • 24

    Also known as fax blast by mass faxing

    broadcast faxing

  • 25

    This method is targeted by area and is less expensive

    leaflet distribution

  • 26

    When your leaflets are delivered and independently

    solus leaflet distribution

  • 27

    The most frequently used letter box marketing strategy

    shared distribution

  • 28

    Offer a more focus approach

    selective leaflet distribution

  • 29

    Involves direct interaction between a salesperson and a prospect

    direct personal selling

  • 30

    Engaging consumers directly at home or work through demonstration

    face to face selling

  • 31

    Home parties where sales people demonstrate products to groups

    party plan selling

  • 32

    Salesperson visit a customer home individually

    one to one selling

  • 33

    It is also referred to as network marketing

    multi level marketing

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    問題一覧

  • 1

    An ADAPTABLE APPROACH

    direct marketing

  • 2

    Broadly defined as any DAILY COMMUNICATION

    direct marketing

  • 3

    It involves the marketing sending out PROMOTIONAL MATERIAL

    direct mail

  • 4

    A marketing strategy that encourages immediate AUDIENCE ENGAGEMENT

    direct response advertising

  • 5

    Ads picture in coupons

    coupon ads

  • 6

    Offers like preview invitations and MONEY OFF

    retail incentives

  • 7

    Targeted offers directly to consumers to generate inquires to purchase

    direct mail

  • 8

    Identify what your BEST CUSTOMER solve in common

    understanding best customers

  • 9

    This helps you spend marketing resources

    targeting market segments

  • 10

    Pay attention to who responds

    optimizing marketing efforts

  • 11

    Calculate the average lifetime value of your customers

    calculate customer value

  • 12

    Direct mail is an effective method for selling products without intermediaries

    selling directly

  • 13

    Direct mail is a valuable method for acquiring qualified leads for sales person

    sales lead generation

  • 14

    Direct mail can send promotional message

    sales promotion

  • 15

    Book clubs utilize direct mail

    clubs

  • 16

    Companies use direct mail to recruit new customers

    mail order

  • 17

    This makes it a powerful method of raising money

    fundraising

  • 18

    If a product is sold through dealer agents

    dealer mailings

  • 19

    The company's name can be promoted to customer

    follow up mailings

  • 20

    Direct mail effectively identifies and addresses distinct market sectors

    business direct mail

  • 21

    A classic way for companies to sell goods

    mail order

  • 22

    A type of marketing that uses telephone

    telephone marketing

  • 23

    Emerge from the market privilege of personal voicemail boxes and business voicemail system

    voicemail marketing

  • 24

    Also known as fax blast by mass faxing

    broadcast faxing

  • 25

    This method is targeted by area and is less expensive

    leaflet distribution

  • 26

    When your leaflets are delivered and independently

    solus leaflet distribution

  • 27

    The most frequently used letter box marketing strategy

    shared distribution

  • 28

    Offer a more focus approach

    selective leaflet distribution

  • 29

    Involves direct interaction between a salesperson and a prospect

    direct personal selling

  • 30

    Engaging consumers directly at home or work through demonstration

    face to face selling

  • 31

    Home parties where sales people demonstrate products to groups

    party plan selling

  • 32

    Salesperson visit a customer home individually

    one to one selling

  • 33

    It is also referred to as network marketing

    multi level marketing