Considered as more inclined to engage in online shopping

Helps marketers choose a particular social media platform

Also known as permission marketing

Enable various shopping activities

Seems to have transferred power from the marketer to the customer

Occurs face to face and significantly impacts consumer decision making

Refers to the potential bias

Have evolved from basis communication devices to multifunctional smartphones

Management and execution of marketing

Is a model where consumers exchange goods

To convince someone to join a company

Use an informing textual content

Place a significant role in consumer shopping processes

Similar to a senior executive or CEO

Is a non paid marketing activity

Use as a right away consumer contacts

using for example emails as a means to target customers

Defined as positive or negative statements

Refers to the placing of paid for ads

Used to deliver detailed information

Suggest that each short term online marketing strategy or activity should have a purpose

Involves a market approaching customers to help purchase their products or similar products express interest in doing that

Hierarchy that outlines who reports to whom

The behavioral factor that drives shopping behavior

These are online communities or groups

Refers to linkage between the social media marketing strategy and the company's mission

Targets potential customer who share equivalent interest existing customer

Refers to clear decision making amonge marketers

Their individual who can turn ideas into action

Use as an eye catching visual content

Involves a marketer targeting customers with an interest

Provides you with insights and recommendation

To overcome such ways marketers should develop online marketing strategies

Are programmable devices