The Evolution of Travel Tech in Tourism and Hospitality

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Saint Thomas Aquinas!

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managed to handle the tour with pen and paper by 1841

Thomas Cook

Thomas Cook managed to handle the tour with pen and paper by

1841

Airlines' rapid growth began in the

1920's

started an "Automobile for Hire" (the first recorded car rental company)

Joe Saunders

John Hertz introduces the

Hertz "Drive-Ur-Self System"

John Hertz introduces the Hertz "Drive-Ur-Self System" in the year

1928 Farnam St. in Omaha Nebraska

- Air travel grew dramatically after World War II.

1930's

- Managing Reservations with _____ technology became increasingly difficult. More Bookings with less manpower

1940's

(___) - American Airlines introduces the first automated reservation system , the

1946 - reservisor

_____- installed ______, allowing the airline to store seat availability on a centralized platform allowing access to inventory in real-time from across their network.

1952, magtronic reservisor

(Air Canada),

Trans-Canada Airlines (Air Canada),

______developed Reservations Electronically Controlled or Reservec for Trans-Canada Airlines (Air Canada), the first world's reservations system.

1953

Sheraton introduced

Reservatron

1960's - American Airlines invested in developing its computerized reservation system in partnership with

IBM SABRE System

SABRE

Semi Automated Business Research Environment

- created a monopoly of American in airline reservations systems,

SABRE System

Aside from SABRE ; Other Airline develped their own. Such

Delta, UA, Pan Am

SABRE can handle _______ transactions per day

84,000

In Sabre only ______ computer systems were installed in New York

2 IBM 7090

1976 - AA and Ua started selling their reservation system to agents: (2)

1.) long-term contract 2.) monthly subscription

- on a long-term contract - with monthly subscription fees 1.) The agent had to pay for an airline booking system with no options to choose from. 2.) Agent would get commission on each booking made on the airline booking system.

1976 AA and UA selling their rs to agents

Federal law enacted in 1978 by the U.S. Government which:

The Airline Deregulation Act in 1978

THE BIRTH OF EUROPEAN GDS

1980s-early 1990s

European (EU) A/Ls had their reservation system since the 60's - Two CRSs;

1.) CORDA by Dutch KLM and 2.) SASCO Scandinavian Airlines/SAS t

Amadeus

officially emerged in October 21 1987

Amadeus 1a

Lufthasa

Iberia

(SK)

SAS SASCO Scandinavian Airlines

(AF)

Air France

1987 [9 leading EU carriers] such as

British Airways (BA), KLM Royal Dutch Airlines (KL) Aer Lingus (EI) formed Galileo GDS (1G)

KLM Royal Dutch Airlines

Aer Lingus

Galileo GDS

Galileo merged with US-based Apollo systems, emerging as Galileo International

1992

Galileo merged with US-based Apollo systems, emerging as Galileo International

1992

6 dot-com bubble

booking.com priceline.com kayak agoda rentalcars.com OpenTable

From 1990-2012

tripadvisor - wifi

Iphone Date Announce:

Jan 9, 2007

Iphone Released

June 29, 2007

Iphone 8GB model: (two-year contract)

$599

SDK

Software Development

SASCO/SAS

Scandivanian Airlines

In 1953, Ferranti Canada, developed ______ or _______for Trans-Canada Airlines (nOW@ AIR CANADA), the first world's reservations system.

Reservations Electronically Controlled, RESERVEC