CHAPTER 3
問題一覧
1
Refers to the state of science and technology in the country and related aspects such as rate of technological progress, institutional arrangements for development and application of new technology, etc.
technological environment
2
A set of beliefs, customs, practices and behavior that exists within a population.
sociocultural environment
3
is the dynamic external system in which a business competes and functions.
competitive environment
4
Refers to all the economic factors that affect commercial and consumer behavior
economic environment
5
Refers to the set of laws that impact marketing channels. Refers to the code of conduct that defines the legal boundaries for business activity.
legal environment
6
define by professional economist, as a two consecutive quarters of decline in the Gross Domestic Product (GDP)
recession
7
s a sustained increase in the general price level of goods and services in an economy over a period of time.
inflation
8
is a decrease in the general price level of goods and services. Deflation occurs when the inflation rates fall below 0%.
deflation
9
like the federal budget deficit, the national debt, and the trade deficit, which have risen dramatically in recent years.
other economic issues
10
Consumers also tends to _______ in terms of the stores they patronize during periods of high inflation.
trade down
11
Is competition between firms of the same type. This is the most visible and frequently discussed form of competition. For example, an automobile manufacturer versus another automobile manufacturer.
horizontal competition
12
-is competition between different types of firms at the same channel level, such as the off-price store versus the department store or the merchant wholesaler versus agents and brokers. Also, in more recent years, intertype competition is reflected in online retailers competing with conventional store-based retailers.
intertype competition
13
Refers to competition between channel members at different levels in the channel, such as retailer versus wholesaler, wholesaler versus manufacturer or manufacturer versus retailer.
vertical competition
14
– refers to complete channels competing with other complete channels.
channel system competition
15
production and marketing facilities are owned by the same company
corporate channels
16
independent channel members (producers or manufacturers, wholesalers, and retailers) are linked by a formal contractual agreement.
contractual channels
17
result from strong domination by one of the channel members, frequently a manufacturer, over the other members.
administered channel systems
18
this term is most commonly used to describe the interconnectedness and interdependencies of countries around the world.
globalization
19
this ability to constantly be on the move while still being able to stay in constant contact has not been lost on consumers. Indeed, buying products and services while literally running around has become a common expectation for consumers armed with laptops and smartphones all over the world.
mobility and connectedness
20
refers to interaction in networks comprised of individuals or organizations that are linked together based on some type of common interest such as friendship, beliefs, hobbies, professional pursuits, special knowledge and many others.
social networking
21
this is a term that has often been used to refer to a preserving the environment and human health.
the green movement
22
an internet-based technology that enables both large and small businesses and organizations to utilize highly sophisticated computer applications without having to have their own hardware, software, office computing space and staff.
cloud computing
23
the law that governs the national taxation in the Philippines.
tax reform act of 1997 (RA no. 8424)
24
is the law that governs employment practices and labor relations in the Philippines.
the local government code of the ph (RA no. 7160)
25
the law that protects the interest of the consumers in the Philippines, promote their general welfare, and establish standards of conduct for business and industry.
consumer act of the ph (RA no. 7394)
26
The Anti-Red Tape Act of 2007
RA no. 9485
27
Foreign Investments Act of 1991
RA no. 7042
28
Anti-Violence Against Women and Children Act of 2004
RA no. 9262
29
Truth in Lending Act
RA no. 3765
30
refers to the linking together of channel member information systems to provide real-time responses to communication between channel members.
electronic data interchange
31
this reduced the amount of labor and paper works involved in inventory management, but it has also made a vast array of timely and valuable information available to managers, enabling them to make better merchandising decisions.
Scanners, Computerized Inventory Management, and Handheld Computers –
32
– the digital revolution is the term commonly used to describe the huge transformation that has taken place over the past three decades from analog and mechanical technology to digital technology.
digital revolution and smartphones
33
this is a relatively new technology that uses a device called an RFID tag attached to a person or object, such as product, that enables that person or product to be identified and tracked using radio waves. A detailed information including price, basic characteristics, date of manufacture, origin, and current location.
radio frequency identification
34
an internet-based technology that enables both large and small businesses and organizations to utilize highly sophisticated computer applications without having to have their own hardware, software, office computing space and staff.
cloud computing
35
refers to the practice whereby a producer or manufacturer uses two or more different channel structures for distributing the same product to his target market.
dual distribution (multi-channel distribution)
36
arrangement exists when a supplier requires its channel members to sell only its products or to refrain from selling products from directly competitive suppliers.
exclusive dealing
37
if a supplier requires channel members to carry a broad group of products (full line) in order to sell any particular products in the suppliers line this practice.
full line forcing
38
refers to the practice whereby a supplier, either directly or indirectly, sells at different prices to the same class of channel members to the extent that such price differentials tend to lessen competition.
price discrimination
39
the suppliers attempt to control the prices charged by its channel members for the suppliers’ products is typically.
price maintenance (fair trade)
40
the suppliers may select whomever they want as channel members and refuse to deal with whomever they want.
refusal to deal
41
when manufacturer attempts to stipulate to whom channel member may resell the manufacturer’s product and in what specific geographical market areas, they may be sold he/she is engaging in the practice.
resale restriction
42
whereby the supplier sells a product to a channel member on condition that the channel member also purchase another product as well, or at least agrees not to purchase that product from any other supplier.
tying agreements
43
firms that own and operates organizations at other levels of the distribution channel.
vertical integration
CHAPTER 7
CHAPTER 7
BA · 42問 · 2年前CHAPTER 7
CHAPTER 7
42問 • 2年前CHAPTER 12
CHAPTER 12
BA · 38問 · 2年前CHAPTER 12
CHAPTER 12
38問 • 2年前MKTG 85
MKTG 85
BA · 46問 · 2年前MKTG 85
MKTG 85
46問 • 2年前GNED 09
GNED 09
BA · 52問 · 2年前GNED 09
GNED 09
52問 • 2年前QUIZ 1
QUIZ 1
BA · 43問 · 2年前QUIZ 1
QUIZ 1
43問 • 2年前Quiz CHAPTER 1
Quiz CHAPTER 1
BA · 49問 · 1年前Quiz CHAPTER 1
Quiz CHAPTER 1
49問 • 1年前Quiz 2
Quiz 2
BA · 61問 · 1年前Quiz 2
Quiz 2
61問 • 1年前MKTG 106 CHAPTER 1 TO 3
MKTG 106 CHAPTER 1 TO 3
BA · 45問 · 1年前MKTG 106 CHAPTER 1 TO 3
MKTG 106 CHAPTER 1 TO 3
45問 • 1年前CHAPTER
CHAPTER
BA · 71問 · 1年前CHAPTER
CHAPTER
71問 • 1年前CHAPTER 1 TO 4
CHAPTER 1 TO 4
BA · 42問 · 1年前CHAPTER 1 TO 4
CHAPTER 1 TO 4
42問 • 1年前CHAPTER 3-5
CHAPTER 3-5
BA · 40問 · 1年前CHAPTER 3-5
CHAPTER 3-5
40問 • 1年前CHAPTER 3
CHAPTER 3
BA · 27問 · 1年前CHAPTER 3
CHAPTER 3
27問 • 1年前CHAPTER 4, 5, 6
CHAPTER 4, 5, 6
BA · 83問 · 1年前CHAPTER 4, 5, 6
CHAPTER 4, 5, 6
83問 • 1年前CHAPTER 7
CHAPTER 7
BA · 53問 · 1年前CHAPTER 7
CHAPTER 7
53問 • 1年前ENUMERATION
ENUMERATION
BA · 10問 · 1年前ENUMERATION
ENUMERATION
10問 • 1年前問題一覧
1
Refers to the state of science and technology in the country and related aspects such as rate of technological progress, institutional arrangements for development and application of new technology, etc.
technological environment
2
A set of beliefs, customs, practices and behavior that exists within a population.
sociocultural environment
3
is the dynamic external system in which a business competes and functions.
competitive environment
4
Refers to all the economic factors that affect commercial and consumer behavior
economic environment
5
Refers to the set of laws that impact marketing channels. Refers to the code of conduct that defines the legal boundaries for business activity.
legal environment
6
define by professional economist, as a two consecutive quarters of decline in the Gross Domestic Product (GDP)
recession
7
s a sustained increase in the general price level of goods and services in an economy over a period of time.
inflation
8
is a decrease in the general price level of goods and services. Deflation occurs when the inflation rates fall below 0%.
deflation
9
like the federal budget deficit, the national debt, and the trade deficit, which have risen dramatically in recent years.
other economic issues
10
Consumers also tends to _______ in terms of the stores they patronize during periods of high inflation.
trade down
11
Is competition between firms of the same type. This is the most visible and frequently discussed form of competition. For example, an automobile manufacturer versus another automobile manufacturer.
horizontal competition
12
-is competition between different types of firms at the same channel level, such as the off-price store versus the department store or the merchant wholesaler versus agents and brokers. Also, in more recent years, intertype competition is reflected in online retailers competing with conventional store-based retailers.
intertype competition
13
Refers to competition between channel members at different levels in the channel, such as retailer versus wholesaler, wholesaler versus manufacturer or manufacturer versus retailer.
vertical competition
14
– refers to complete channels competing with other complete channels.
channel system competition
15
production and marketing facilities are owned by the same company
corporate channels
16
independent channel members (producers or manufacturers, wholesalers, and retailers) are linked by a formal contractual agreement.
contractual channels
17
result from strong domination by one of the channel members, frequently a manufacturer, over the other members.
administered channel systems
18
this term is most commonly used to describe the interconnectedness and interdependencies of countries around the world.
globalization
19
this ability to constantly be on the move while still being able to stay in constant contact has not been lost on consumers. Indeed, buying products and services while literally running around has become a common expectation for consumers armed with laptops and smartphones all over the world.
mobility and connectedness
20
refers to interaction in networks comprised of individuals or organizations that are linked together based on some type of common interest such as friendship, beliefs, hobbies, professional pursuits, special knowledge and many others.
social networking
21
this is a term that has often been used to refer to a preserving the environment and human health.
the green movement
22
an internet-based technology that enables both large and small businesses and organizations to utilize highly sophisticated computer applications without having to have their own hardware, software, office computing space and staff.
cloud computing
23
the law that governs the national taxation in the Philippines.
tax reform act of 1997 (RA no. 8424)
24
is the law that governs employment practices and labor relations in the Philippines.
the local government code of the ph (RA no. 7160)
25
the law that protects the interest of the consumers in the Philippines, promote their general welfare, and establish standards of conduct for business and industry.
consumer act of the ph (RA no. 7394)
26
The Anti-Red Tape Act of 2007
RA no. 9485
27
Foreign Investments Act of 1991
RA no. 7042
28
Anti-Violence Against Women and Children Act of 2004
RA no. 9262
29
Truth in Lending Act
RA no. 3765
30
refers to the linking together of channel member information systems to provide real-time responses to communication between channel members.
electronic data interchange
31
this reduced the amount of labor and paper works involved in inventory management, but it has also made a vast array of timely and valuable information available to managers, enabling them to make better merchandising decisions.
Scanners, Computerized Inventory Management, and Handheld Computers –
32
– the digital revolution is the term commonly used to describe the huge transformation that has taken place over the past three decades from analog and mechanical technology to digital technology.
digital revolution and smartphones
33
this is a relatively new technology that uses a device called an RFID tag attached to a person or object, such as product, that enables that person or product to be identified and tracked using radio waves. A detailed information including price, basic characteristics, date of manufacture, origin, and current location.
radio frequency identification
34
an internet-based technology that enables both large and small businesses and organizations to utilize highly sophisticated computer applications without having to have their own hardware, software, office computing space and staff.
cloud computing
35
refers to the practice whereby a producer or manufacturer uses two or more different channel structures for distributing the same product to his target market.
dual distribution (multi-channel distribution)
36
arrangement exists when a supplier requires its channel members to sell only its products or to refrain from selling products from directly competitive suppliers.
exclusive dealing
37
if a supplier requires channel members to carry a broad group of products (full line) in order to sell any particular products in the suppliers line this practice.
full line forcing
38
refers to the practice whereby a supplier, either directly or indirectly, sells at different prices to the same class of channel members to the extent that such price differentials tend to lessen competition.
price discrimination
39
the suppliers attempt to control the prices charged by its channel members for the suppliers’ products is typically.
price maintenance (fair trade)
40
the suppliers may select whomever they want as channel members and refuse to deal with whomever they want.
refusal to deal
41
when manufacturer attempts to stipulate to whom channel member may resell the manufacturer’s product and in what specific geographical market areas, they may be sold he/she is engaging in the practice.
resale restriction
42
whereby the supplier sells a product to a channel member on condition that the channel member also purchase another product as well, or at least agrees not to purchase that product from any other supplier.
tying agreements
43
firms that own and operates organizations at other levels of the distribution channel.
vertical integration