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5

5
10問 • 1年前
  • MAICA RODA
  • 通報

    問題一覧

  • 1

    he defined marketing strategy as the broad principles by which the business units expect to achieve its marketing objectives in target markets

    kotler

  • 2

    broad principles by which firms expect to achieve its distribution objectives for its market

    marketing channel strategy

  • 3

    most fundamental distribution decisions

    marketing channel strategy and the role of distribution in corporate objectives and strategy

  • 4

    whether or not firm use distribution as worthy of top management

    marketing channel strategy and marketing mix

  • 5

    subject of channel design which involve the enter process of setting up marketing channel

    channel strategy and designing marketing channels

  • 6

    also called sustainable competitive advantage !;refers to affirms attainment of an advantageous position

    differential advantage

  • 7

    is what the firm does with each channel planning and decisions

    channel positioning

  • 8

    final phase of channel design; approach takeb to channel member

    channel strategy andthe selection of channels members

  • 9

    channel management from manufacturer perspective

    managing the marketing channel

  • 10

    channel manager should be able to obtain

    the evaluation of channel member performance

  • Ma'am Jamie

    Ma'am Jamie

    MAICA RODA · 51問 · 1年前

    Ma'am Jamie

    Ma'am Jamie

    51問 • 1年前
    MAICA RODA

    bmgt

    bmgt

    MAICA RODA · 44問 · 1年前

    bmgt

    bmgt

    44問 • 1年前
    MAICA RODA

    CHATER 3

    CHATER 3

    MAICA RODA · 43問 · 1年前

    CHATER 3

    CHATER 3

    43問 • 1年前
    MAICA RODA

    4

    4

    MAICA RODA · 23問 · 1年前

    4

    4

    23問 • 1年前
    MAICA RODA

    6

    6

    MAICA RODA · 44問 · 1年前

    6

    6

    44問 • 1年前
    MAICA RODA

    7

    7

    MAICA RODA · 19問 · 1年前

    7

    7

    19問 • 1年前
    MAICA RODA

    問題一覧

  • 1

    he defined marketing strategy as the broad principles by which the business units expect to achieve its marketing objectives in target markets

    kotler

  • 2

    broad principles by which firms expect to achieve its distribution objectives for its market

    marketing channel strategy

  • 3

    most fundamental distribution decisions

    marketing channel strategy and the role of distribution in corporate objectives and strategy

  • 4

    whether or not firm use distribution as worthy of top management

    marketing channel strategy and marketing mix

  • 5

    subject of channel design which involve the enter process of setting up marketing channel

    channel strategy and designing marketing channels

  • 6

    also called sustainable competitive advantage !;refers to affirms attainment of an advantageous position

    differential advantage

  • 7

    is what the firm does with each channel planning and decisions

    channel positioning

  • 8

    final phase of channel design; approach takeb to channel member

    channel strategy andthe selection of channels members

  • 9

    channel management from manufacturer perspective

    managing the marketing channel

  • 10

    channel manager should be able to obtain

    the evaluation of channel member performance