問題一覧
1
desired characteristics of objectives (8)
quantitative, measurable, realistic, understandable, challenging, hierarchical , obtainable, congruent across departments
2
nature of long term objectives
growth in assets, growth in sales, profitability, market share, degree and nature of diversification, degree and nature of vertical integration, earnings per share, social responsibility
3
benefits of clearly established long term objectives
provide direction by revealing expectations, allows synergy, aid in evaluation by serving a standards, establish priorities, reduce uncertainty, minimize conflicts, stimulate exertion, aid in a location resources, provide a basis for consistent decision making by managers whose value and attitude differs, serve a standard by which individuals group departments divisions and entire organization can be evaluates, aid in design of jobs
4
strategy formulation (5)
is positioning forces before the action, focuses on effectiveness, is primarily an intellectual process, requires good intuitive and analytical and skills, requires coordination among a few individuals
5
strategy implementation (5)
is managing forces during the action, focuses on efficiency, is primarily an operational process, requires a special motivation and leadership skills, requires coordination among many individuals
6
based on the fact that the future is laden with great uncertainty and that if we try and do not succeed
managing by hope
7
based on the belief that the true measure of a really good strategiest is the ability to solve problem
managing by crisis
8
refers to the benefits affirm may achieved by entering a new market or developing a new product or services prior to rival firms
first mover advantage
9
occurs when two organization of about equal size unite to form one enterprises
merger
10
is a term that refers to a firm that agrees to acquire another firm when that other firm spacing a hostile takeover by some company
white knight
11
occurs when a large organization purchases acquires a smaller firm or vice versa
acquisition
12
this is a popular strategy that occurs when two or more companies form a temporary partnership or consortium for purpose of capitalizing on some opportunity
joint venture
13
strategies allow a firm to gain control over distributor, suppliers and or competitors
vertical integration
14
seeking increase sales by improving present products or service or developing new ones
product development
15
selling all of companies asset and parts for their tangible worth
liquidation
16
regrouping true cost and asset reduction to reverse declining sales and profit
retrenchment
17
a strategy aimed at producing products and services considered unique industry wide
differentiation
18
when merger or association is not desired by both parties it can be called
hostile takeover
19
adheres to the principle if it ain't broke don't fix it
managing by extrapolation
20
built on the idea that there is no general plan for which way to go and what to do just do the best you can to accomplish what you think should be done
managing by subjectives
21
strategic responsibilities of the human resource manager include assessing the staffing needs and cost for alternative strategies proposed during strategy formulation and developing a ___________for effectively implementing strategies
staffing plan
22
have become so popular among companies today that the strategies now represent a competitive advantage for those firms that offers such benefits as elder care assistant, flexible scheduling ,job sharing ,adoptions benefits and etc.
Work/Family Strategies
23
has become a strategic issue for many firms. Most firms requires a health examination as a part of an employment application and healthiness is more and more becoming a hiring factor
Wellness of employees
24
managers and employees are motivated more by perceived______________
self interest
25
also called downsizing criticizing or delaying involved reducing the size of the firm in terms of number of employees number of division or units and number of hierarchical levels in the firms organizational structure
restructuring
26
interdependency of objectives and competition for limited resources often leads to_________
conflict
27
strategic management enables _______ to be allocated according to priorities established by annual objectives
resources
28
broadly defined ________refers to specific guideline methods procedure rules forms and administrative practices established to support and encourage work towards state goals
policy
29
_________ serve as guidelines for action directing and channeling efforts and activities of organization members
annual objectives
30
a firm uses information technology to break down functional barriers and create a work system based on business processes products or outputs rather than on function or inputs
in reengineering
31
can be considered a single greatest threat to successful strategy implementation
resistance to change
32
strategies should strive to preserve emphasize and build upon aspect of an existing _________that support proposed new strategies
culture
33
__________ decision on plant size plant location product design choice
production -related
34
production related decision on plant size plant location product design choice of equipment kind of towing size of inventory inventory control quality control cost control use of standards job specialization employee training equipment and resources utilization shipping and packaging and technological innovation can have a dramatic impact on the success or failure of _________ efforts
strategy implementation
35
an organization can perhaps be most effective when it's equal perks mirrors the _________of its customers
diversity
36
in a weak economy when consumers are more interested in buying cheaper brands
purpose -based marketing
37
Stengel acknowledges that adds must promote price but he says ads must also show the __________ of the product or service to be blank_______
intrinsic values;cost effective
38
information collection retrieval and storage can be used to create ___________ and ways such as cross selling to customer monitoring suppliers keeping managers and employee informed coordinating activities among divisions and managing funds
competitive advantage
39
customer trust each other's _________more than a company's marketing feeds and the more they talk freely the more the firm can learn how to improve its product service and marketing
opinions
40
a good information system can allow a firm to_____
reduce cost
41
companies and virtually every industry are relying on the development of _______
research and development issues
42
new ________ and ______ to fuel probability and growth
product; service
43
__________entails developing schematic representation that reflect how your products or services compares to competitors on dimensions most important to success in the industry
positioning
44
__________ can be defined as the subdividing of a market into distinct subset of customers according to needs and buying habits
market Segmentation