問題一覧
1
For a company that registers income exclusively from sales, the unit selling price is 70 (€), and the total number of units produced and sold is 1000. Determine the firm’s revenue.
70000 (€)
2
The resources that incorporate people, technology, products, suppliers, partners, and facilities that an entrepreneur is required to have to deliver the customer value proposition define which concept?
Infrastructure
3
The fundamental principle of the product lifecycle is that most brands follow specific lifecycle stages. What are these stages?
Introduction, growth, decline, maturity
4
The five steps of the creative process are preparation, incubation, insight, evaluation, and?
Elaboration
5
A market divided into groups according to customers’ different needs and problems is called:
Segmented
6
Name the type of firm that provides its owner(s) the opportunity to pursue a specific lifestyle and make a living at it.
Lifestyle
7
For a company that registers income exclusively from sales, the unit selling price is 60 (€), and the total number of units produced and sold is 100. Determine the firm’s revenue.
6000 (€)
8
The type of fast-growth young company is called:
Gazelle
9
Linked to cognitive factors, some consider that entrepreneurs have a ‘sixth sense’ that enables them to see opportunities others miss. What is this concept called?
Entrepreneurial alertness
10
The part of the Total Available Market that a firm’s product or service intends to target is called:
Serviceable Available Market
11
A market with at least two customer segments that have different needs and problems, unrelated to each other, is named:
Diversified
12
Which method of calculating market size involves determining the total market and then estimating the company’s share?
Top-down analysis
13
For a company that registers income exclusively from sales, the unit selling price is 200 (€), and the total number of units produced and sold is 5. Determine the firm’s revenue.
1000 (€)
14
Turning opportunity into ideas and putting these into widely used practice is the definition for:
Innovation
15
The generation of ideas that usually results from individual or small-team endeavors and adds value for organizations or their stakeholders is called:
Creativity
16
The method specific to estimating the number of potential customers for a business and the potential profitability (or revenue) of a product or service is called:
Market sizing
17
Entrepreneurs who open several businesses consecutively or simultaneously are called:
Serial
18
The small market segment that consists of customers with specific needs and requirements defines which type of market?
Niche
19
Intrapreneurship is a process also called:
Corporate entrepreneurship
20
What type of market is formed by a large group of customers that have very similar needs and problems?
Mass
21
If an enterprise registers a total revenue of 20000 (€) and a total cost of 15000 (€), what is its profit?
5000 (€)
22
What is designed as a visual representation that highlights customer experience across multiple touchpoints?
Customer journey map
23
The total market demand for a product or service is best described by which concept?
Total Available Market
24
Which of the following is NOT a correct set of product lifecycle stages?
Decline, maturity, introduction, growth.
25
A company that is managed and owned by several family members is defined as a/an:
Family enterprise
26
Which method specific to calculating market size involves estimating potential sales using calculations to arrive at total sales?
Bottom-up analysis
27
Name the type of firm that provides its owner(s) a similar level of income to what they could earn in a conventional job:
Salary-substitute
28
What type of firms bring new products and services to market by creating and seizing opportunities, regardless of resources they control?
Entrepreneurial
29
The resources (including technology, people, products, suppliers, partners, and facilities) an entrepreneur must have to deliver the customer value proposition define:
Infrastructure
30
The one-page plan providing a thorough overview of the business model and developed by Alexander Osterwalder is called:
Business Model Canvas
31
Markets that have at least two customer segments that are linked but independent of each other are called:
Multisided
32
Rob Adams defined the ability to convert a solid business idea into a viable business as which concept?
Execution intelligence
33
How are individuals called who populate the segments of a market served by an offering?
Customers
34
For a company that registers income exclusively from sales, the unit selling price is 20 (€) and 200 units are produced and sold. Determine the firm’s revenue.
4000 (€)
35
Established firms that have an orientation to behave entrepreneurially practice what?
Corporate entrepreneurship
36
What type of market is divided into groups according to customers' different needs and problems?
Segmented
37
The process through which an individual pursues opportunities with no regard to the resources controlled is called:
Entrepreneurship
38
Which type of innovation involves changes made in the products and services the organization offers?
Product
39
An organization that tends to watch pioneers, follow them, and learn from their mistakes to improve on the first product/process improvements is called:
Second-in
40
Sourcing innovative solutions to environmental and social problems is which concept?
Social entrepreneurship
41
For a company that registers income exclusively from sales, the unit selling price is 100 (€) and total units sold is 5. Determine the firm’s revenue.
500 (€)
42
The small market segment comprised of customers with specific needs and requirements defines which type of market?
Niche
43
A serial entrepreneur is also known as:
Habitual
44
Which stages are part of the fundamental principle of the product lifecycle for brands, products, or technologies?
Insertion, growth, maturity, decrease
45
The method specific to estimating the number of potential customers for a business and the potential profitability (or revenue) of a product or service is called:
Market sizing
46
Which market size calculation method involves determining the total market and then the company’s share?
Top-down analysis
47
What type of market is formed by a large group of customers having very similar needs and problems?
Mass
48
The statement describing why a customer should buy and use a business’s product/service highlights which concept?
Customer value proposition
49
The five steps of the creative process are incubation, insight, evaluation, elaboration, and?
Preparation
50
The five Cs of credit consist of capital, capacity, collateral, character, and?
Conditions
51
For an enterprise registering profit exclusively from sales, with total revenue of 30000 (€) and total cost of 10000 (€), what profit did it register?
20000 (€)
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問題一覧
1
For a company that registers income exclusively from sales, the unit selling price is 70 (€), and the total number of units produced and sold is 1000. Determine the firm’s revenue.
70000 (€)
2
The resources that incorporate people, technology, products, suppliers, partners, and facilities that an entrepreneur is required to have to deliver the customer value proposition define which concept?
Infrastructure
3
The fundamental principle of the product lifecycle is that most brands follow specific lifecycle stages. What are these stages?
Introduction, growth, decline, maturity
4
The five steps of the creative process are preparation, incubation, insight, evaluation, and?
Elaboration
5
A market divided into groups according to customers’ different needs and problems is called:
Segmented
6
Name the type of firm that provides its owner(s) the opportunity to pursue a specific lifestyle and make a living at it.
Lifestyle
7
For a company that registers income exclusively from sales, the unit selling price is 60 (€), and the total number of units produced and sold is 100. Determine the firm’s revenue.
6000 (€)
8
The type of fast-growth young company is called:
Gazelle
9
Linked to cognitive factors, some consider that entrepreneurs have a ‘sixth sense’ that enables them to see opportunities others miss. What is this concept called?
Entrepreneurial alertness
10
The part of the Total Available Market that a firm’s product or service intends to target is called:
Serviceable Available Market
11
A market with at least two customer segments that have different needs and problems, unrelated to each other, is named:
Diversified
12
Which method of calculating market size involves determining the total market and then estimating the company’s share?
Top-down analysis
13
For a company that registers income exclusively from sales, the unit selling price is 200 (€), and the total number of units produced and sold is 5. Determine the firm’s revenue.
1000 (€)
14
Turning opportunity into ideas and putting these into widely used practice is the definition for:
Innovation
15
The generation of ideas that usually results from individual or small-team endeavors and adds value for organizations or their stakeholders is called:
Creativity
16
The method specific to estimating the number of potential customers for a business and the potential profitability (or revenue) of a product or service is called:
Market sizing
17
Entrepreneurs who open several businesses consecutively or simultaneously are called:
Serial
18
The small market segment that consists of customers with specific needs and requirements defines which type of market?
Niche
19
Intrapreneurship is a process also called:
Corporate entrepreneurship
20
What type of market is formed by a large group of customers that have very similar needs and problems?
Mass
21
If an enterprise registers a total revenue of 20000 (€) and a total cost of 15000 (€), what is its profit?
5000 (€)
22
What is designed as a visual representation that highlights customer experience across multiple touchpoints?
Customer journey map
23
The total market demand for a product or service is best described by which concept?
Total Available Market
24
Which of the following is NOT a correct set of product lifecycle stages?
Decline, maturity, introduction, growth.
25
A company that is managed and owned by several family members is defined as a/an:
Family enterprise
26
Which method specific to calculating market size involves estimating potential sales using calculations to arrive at total sales?
Bottom-up analysis
27
Name the type of firm that provides its owner(s) a similar level of income to what they could earn in a conventional job:
Salary-substitute
28
What type of firms bring new products and services to market by creating and seizing opportunities, regardless of resources they control?
Entrepreneurial
29
The resources (including technology, people, products, suppliers, partners, and facilities) an entrepreneur must have to deliver the customer value proposition define:
Infrastructure
30
The one-page plan providing a thorough overview of the business model and developed by Alexander Osterwalder is called:
Business Model Canvas
31
Markets that have at least two customer segments that are linked but independent of each other are called:
Multisided
32
Rob Adams defined the ability to convert a solid business idea into a viable business as which concept?
Execution intelligence
33
How are individuals called who populate the segments of a market served by an offering?
Customers
34
For a company that registers income exclusively from sales, the unit selling price is 20 (€) and 200 units are produced and sold. Determine the firm’s revenue.
4000 (€)
35
Established firms that have an orientation to behave entrepreneurially practice what?
Corporate entrepreneurship
36
What type of market is divided into groups according to customers' different needs and problems?
Segmented
37
The process through which an individual pursues opportunities with no regard to the resources controlled is called:
Entrepreneurship
38
Which type of innovation involves changes made in the products and services the organization offers?
Product
39
An organization that tends to watch pioneers, follow them, and learn from their mistakes to improve on the first product/process improvements is called:
Second-in
40
Sourcing innovative solutions to environmental and social problems is which concept?
Social entrepreneurship
41
For a company that registers income exclusively from sales, the unit selling price is 100 (€) and total units sold is 5. Determine the firm’s revenue.
500 (€)
42
The small market segment comprised of customers with specific needs and requirements defines which type of market?
Niche
43
A serial entrepreneur is also known as:
Habitual
44
Which stages are part of the fundamental principle of the product lifecycle for brands, products, or technologies?
Insertion, growth, maturity, decrease
45
The method specific to estimating the number of potential customers for a business and the potential profitability (or revenue) of a product or service is called:
Market sizing
46
Which market size calculation method involves determining the total market and then the company’s share?
Top-down analysis
47
What type of market is formed by a large group of customers having very similar needs and problems?
Mass
48
The statement describing why a customer should buy and use a business’s product/service highlights which concept?
Customer value proposition
49
The five steps of the creative process are incubation, insight, evaluation, elaboration, and?
Preparation
50
The five Cs of credit consist of capital, capacity, collateral, character, and?
Conditions
51
For an enterprise registering profit exclusively from sales, with total revenue of 30000 (€) and total cost of 10000 (€), what profit did it register?
20000 (€)