問題一覧
1
5 stages of design
Concept generation, concept screening, preliminary design, design evaluation and improvement, prototyping and final design
2
Applying these evaluation criteria progressively reduces the number of options which will be available further along in the design activity
Design funnel
3
Services and products that provide those benefits defined in the concept
Package
4
It is necessary to turn the improved design into a prototype so that it can be tested
Prototyping and final design
5
Having generated an acceptable, feasible and viable concept the next stage
Preliminary design
6
To take flow of concepts and evaluate them
Concept screening
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Not all concepts which are generated will necessarily be capable of further development into services and products
Concept screening
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3 common approaches to complexity reduction
Standardization, commonality, modularization
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3 procedure examines the purpose of the service or product
Purpose, basic function, secondary function
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The progressive reduction of design options from many to one
Design funnel
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To have a first attempt at both specifying the component products and services in the package, and defining the process to create the package
Preliminary design
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This is usually taken to mean a small team who are taken out of their normal work environment and granted freedom from their normal management activities and constraints
Skunkworks
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Operations sometimes attempt to overcome the cost penalties of high variety
Standardization
14
Criteria in assessing each concept or option against a number of design (3)
Feasibility, acceptability, vulnerability
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3 aspects of services and products
Concept, package, process
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The ideas for new concept can come from sources outside the organization such as customers or competitors and from sources within the organization such as staff or from the R&D department
Concept generation
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Defines the way in which the component services and products will be created and delivered
Process
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Under Concept generation (4)
Ideas from customers, ideas from competitor activity, ideas from staff, ideas from research and development
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A clear articulation of the outline specification including the nature, use and value of the product or service...
Concept
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Involves designing standardized 'sub-components' of a service or product which can be put together in different ways
Modularization
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The understanding of the nature, use and value of the service or product
Concept
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Satisfies customers, communities the purpose of the service or product to it's market and brings financial rewards to the business
Good design
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Then design activity is to take the preliminary design and see if it can be improved before the offerings is tested in the market
Design evaluation and improvement
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Develops the overall concept for the service or product
Concept generation
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Using common service or product elements can also simplify design complexity
Commonality
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The collection of services and products that is usually referred to as the ___ that customer buy
Package
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System provide the computer aided ability to create and modify designs
Computer aided design
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Is to try to ensure that the eventual service or product actually meets the needs of it's customers
Quality function deployment
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To try to reduce costs, and prevent any unnecessary costs before creating the service product
Value engineering