this concept is concentrated on mass distribution and lowering cost

this concept focuses on the needs of buyers

its assumes that the buyer can appraise quality and performance

when company carefully prepare a tailored marketing program and aiming on specific group of buyer

when a sales person is suggesting a customer better solution

ultimate purpose of any organization

practice when firms have over capacity

it looks ahead of customers need in the future

it discovers and produces solution that customer did not ask for

department work together to serve the customers interest

it determines not only the needs and wants of the markets but also preserve the customer's and society's well-being

it finds a stated needs and fills it

dividing companies target market into group

place that brand occupies in the minds of the customer

One of the steps in the marketing process that involves assessing buyer wants and needs and gauging the market size

Provides a look of your business's industry and highlights your place within it.

Given in volume of product sold or value of products

Analysis of past and current market behavior and dominant patterns of the market and consumers

Outlines company goals, strengths and weaknesses and describe target customers

Proportion of the total market held by one particular company

Its concept is to determine the needs, wants, and interests of target market and to deliver satisfaction that enhances the consumer's well-being and the society

Intermediaries through which a good or service passes until it reaches the send consumer

Companies and people that are involved in the production and delivery of a product or service

Result of company's departments working together to serve the interests of the consumer

This examination includes technological, environmental and legal implications of the market as they relate to consumer trends

help you identify aspect of marketing that are easy yo overlook; essential part of your business

Organizing by market centered

Selling products to internet without using middleman

Facilitated by the proliferation of special-interest magazines, TV Channels and internet newsgroup

Customizing messages and offerings in the target market

Encouraging more initiatives and entrepreneurship at the local level

Delivering advertising materials to recipients' postal mail box

Meeting human and social needs

Large-all-in-one stores

Forming networks of partner firms

Company selling the largest quantity of a particular type of product

holds that the key to achieving organizational goals consists of the company being more effective than its competitors in communicating customer value to its chosen target market