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問題一覧
1
Businesses can increase customer loyalty, drive revenue and improve their bottom line
customer service and retention
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invloves the collection and analysis of data
demand planning
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key strategy for improving customer service and driving retention
customer surveys
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to improve supply chain performance
SCM software
5
Dynamic Pricing
revenue management yield management
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involves adjusting prices based on demand
revenue managament
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helps businesses stay competitive
price management
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it can help achieve capability to reduce product development time
SCM
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creates a win win situation for both
feedback from consumer
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one of the most important components of supply chain management to minimize potential deterioration of relationship with customers
returning
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concerned with the broader process of creating awareness for the business
marketing
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strategy divides customers into distinct groups or segments
customer segmentation
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These systems enable businesses to collect, store, and analyze customer data
crm
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it can create misunderstandings and misalignments across the board
miscommunication
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it can prevent sellers from adequately meeting customer demands
long lead times
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gives competitive edge
SCM
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related strategic approaches focus on anticipating
demand planning and capacity planning
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companies can aim to forge
improving stability
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increases the SC cost
bull whip effect
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Businesses can establish relationships with distributors
Distribution Channel Management
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face challenges such as market competition
business
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businesses can increase awareness of their products and services
promotional strategies
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involves sourcing and procuring materials from supplier
procurement
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reduce cost of operation
out sourcing
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they play a pivotal role in boosting sales and driving revenue
promotional strategies
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helps to meet global competition
SCM
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Ensuring that the prices offered on different distribution channels are consistent
price parity
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risk management in supply chain management aims to mitigate uncertainties and disruptions (TorF)
T
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involves setting the right prices
price management
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Key benefits of SCM
-Assists in achieving shipping of right products to the right place at the right time. -Develops better customer relation ship and service. -Improvises productivity and business functions. -Minimizes direct and indirect costs. -Minimizes warehouse and transportation costs.
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the suppliers quoted lead time must be less than the number
non-perishable product
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to procure what is planned
source
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JIT inventory management emphasizes stockpiling excess inventory to minimize diruptions (TorF)
F
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related activities such as food and beverage production and service, housekeeping...
customer
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vital component of a Technology Enabled Revenue Management Strategy
CRM
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can benefit from the comprehensive and integrated practices
hotel industry
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popular concept with the hospitality industry
revenue management
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Businesses can gain customer loyalty and retention
responsive communication
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invloves the collection and analysis of data
demand planning
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which integrate other functional areas
ERP
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one of the best ways to prevent stockouts
accurate demand forecasting
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returning defective goods to supplier
reverse logistics
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important since it can help meet many companies
supply chain management
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businesses can increase awareness of their products and services
promotional strategies
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manufacturers depend on supply chain to reliably deliver materials
decreases production cost
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defines the set of customer needs a firm seek
competitive strategy
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are two crucial aspects of any revenue-generating business
sales and marketing strategies
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involves adjusting prices based on demand
revenue managament
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it is mandated to have a minimum supplier's lead time
perishable products
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such as restaurant, hotel or even amusement park
hospitality unit
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Ensuring that the prices offered on different distribution channels are consistent
price parity
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It considers factors like length of stay
yield management
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is a wide group of industry
hospitality industry
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involves setting the right prices
price management
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can command higher prices
high-demand periods
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Businesses can establish relationships with distributors
Distribution Channel Management
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historical sales data and orders trend detection can be tracked
inventory tracking system
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its a post delivery customer support process
returning
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using data analytics and forecasting model
forecasting and analytics
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It considers factors like length of stay
yield management
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tailoring prices to different customer segments
customer segmentation
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Offering limited-time discounts or promotions
promotional pricing
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encouraging longer stays
length of stay discounts
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carefully managing pricing across different distribution channel
channel management
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formalize the relationship between the business and its customers.
contracts
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carefully managing pricing across different distribution channel
channel management
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focus on the direct interaction with customers
sales
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the firm utilizes various freights
road, air and rall
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one of the most important roles in the hospitality industry
revenue management
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the primary goal of SCM is to achieve efficient and cost effective flow of goods and services (TorF)
F
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how market will be segmented
marketing and sales strategy
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best define supply chain
the flow of goods, services and information from supplier to guest
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process of determining the price of a product or service
product/service pricing
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identifying vendors who will procure goods and services
sourcing
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it has significant contribution to surge the brand image
delivery
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reverse logistic involves the process of distributing products to customer (TorF)
F
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another most important component of supply chain management
delivering
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customers expect products to be delivered on time
right delivery time
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have limited shelf life
seasonal product