INTRO TO MICE - E

F - Robles, Jorelyn · 25問 · 1年前

通報

問題一覧

MICE is the acronym for

meetings, incentives, conferences, conventions, and exhibitions industry.

is one of the fastest-growing and lucrative areas of the tourism and hospitality industry.

MICE industry

Gathering people for common purpose such as business, social or religious purpose.

MEETING

Reward event intended to showcase persons who meet or exceed sales or production goals.

incentive

Participatory meeting designed for discussion, fact-finding, problem-solving and consultation. –

conference

It is used by an organization to exchange views, convey a message, open a debate or give publicity to some area of opinion or a specific -

conference

Gathering of individuals in which the planning activities of the attendees is to attend educational sessions participate in meeting/discussion, socialize, or attend other organized events,

convention

is the European term for convention.

Congress

Congress is the European term for

convention

The display of products or promotional materials for purposes of public relations, sales and/or marketing –

exhibition

It is an activity designed for suppliers of products, goods and/or service to demonstrate and promote to a certain market. -

exhibition

It is the European term for exposition -

exhibition

exhibition is the European term for

exposition

Larger in scale than an exhibition, it generally consists of a huge public display of the goods and services of particular industry. -

exposition

An occurrence, happening, and activity designed around various themes in order to create or enhance interest in a destination. – \

events

an exciting and profitable segment of the tourism and hospitality industry –

mice industry

it is significant factor in bringing new ideas, knowledge or insights to a country, service provider as well as attendees. -

mice industry

Components of the MICE Industry –

Planners Host facilities Services Exhibitor

These are individuals or groups that plan meeting, convention and exhibitions-

planners\

Categories of Planners

Corporate meeting planners - Association meeting planners - Independent meeting planners -

planners who work exclusively for a corporation

Corporate meeting planners -

planners who work exclusively for an association

Association meeting planners -

planners who contract their services to both associations and corporations

Independent meeting planners

Provide lodging, meeting rooms, food and beverage, as well as a number of other services for group attending meeting, conventions or exhibitions.

Host facilities-

Refers to individuals and organizations that provide support for the meetings, conventions and exhibitions segment of the tourism and hospitality industry.-

services

- are persons who work for the company who are involved with the corporate exhibit program

Exhibitors

- their main aim is to introduce their products, both new and old, to an interested audience.

Exhibitors

served as places where primitive people gathered to discuss common interests

Ruins

Each village or hamlet had its

common gathering place

As geographical areas grew, became the meeting places for people who wanted to trade goods or discuss common problems

cities

Discussions of trade regulations, as well as selling of trading goods, were the main reasons for .

convening

Manila, Philippines pioneered the international meeting industry in Southeast Asia by opening the in 1976 to host the International Monetary Fund/World Bank Meeting.

Philippine International Convention Center (PICC)

Manila has been known as the

Convention City of the Philippines.

grew and became convention centers.

Hotels

they learned to adapt their services to different clients.

Hoteliers

gave meeting planners a greater degree of flexibility and creativity that was never possible in the past.

Modern audiovisual equipment

were established in the 1970s to develop creative meeting programs.

Convention service companies

generate a tremendous amount of revenue within the tourism and hospitality industry.

Conventions and exhibitions

_________ from meetings, conventions, and exhibitions are so important to the economy that all levels of government have organized, advertised, and provided services to attract these groups.

Travel sales

An _______ is an organized body that promotes and enhances a common interest activity or purpose.

association

two main categories of Associations:

trade associations professional associations

_______ - are nonprofit organizations that are designed to address the needs of for-profit business

Trade Associations

_________ - are nonprofit organizations that are not business-oriented

Professional Associations

three sections of professional associations:

first sector – second sector – third sector –

______ – consists of the members with the same interests such as the Association of the Retired Person (AARP)

first sector

________ consists of scientific, engineering, and learned associations such as the Council of the Hotel, Restaurant, and Institutional Education (CHRIE).

second sector –

________ – is concerned with religious, charitable, and public services such as the American Heart Association

third sector

________ is a public agency whose aim is to host meetings and exhibits in a venue.

Convention Centers

A _______ is a specialized hospitality operation which aims to facilitate and support “small to medium size meetings of 20 to 50 people.”

conference center

_______ – work with meeting planners in arranging tours and activities for meeting attendees and their families who combine business with pleasure. They create tour packages for the spouse, guest, or children of the attendees.

Tour operators

________ this provide a venue in which individuals associated with a particular industry can bring their products and exhibit them together.

Trade shows

Key players in the trade show industry:

1. Trade show sponsors – 2. Exposition or show managers – 3. Service contractors –

________– are trade or professional associations who use the trade show as an important part of their meetings or conventions to generate revenue

Trade show sponsors

__________ – are responsible for all aspects of the trade show. They act as a liaison between the sponsor and the exhibitors.

Exposition or show managers

_______ are individuals responsible for providing all the services needed to run the facilities for a trade show.

Service contractors –

________ provide comfortable overnight accommodations for out-of-town guests for a meeting convention or trade show.

Hotels

_______– the most important person in a hotel

Convention service manager

A ________ is a non-profitable organization designed to solicit visitors and conventions to a community.

convention and visitors bureau

_______ a single individual or committee usually appointed by individuals or groups who sponsor meetings to coordinate the meetings

MICE Planner –

Pre-meeting Activities:

Plan the agenda of the meeting Predict the attendance Select the site of the meeting. Select the meeting facility. Select the hotel.

On-site Activities:

Conduct pre-event briefing. Prepare executive plan. Move people in/out. Troubleshoot. Approve invoices.

Post-meeting Activities

Debrief. Evaluate. Provide recognition and appreciation. Arrange shipping. Plan for next year.

this provide the groundwork for the budget, the site selection, and the site facility.

meeting objectives

The ________ provides the basis for the establishment of objectives.

meeting agenda

it determines the success of a meeting or convention.

Attendance

________ – may be developed by the MICE planner or by the exhibition manager

Exhibitor packet

Developing the _______ is the last thing that the MICE planner will be responsible for in the pre-meeting activities.

final blueprint

After the conclusion of the event, the MICE planners should hold a _____

debriefing session.

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REGION 1 ILOCOS REGION

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ILOCOS NORTE (LAOAG CITY)

ILOCOS NORTE (LAOAG CITY)

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ILOCOS SUR (VIGAN CITY)

ILOCOS SUR (VIGAN CITY)

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LA UNION (SAN FERNANDO CITY)

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PANGASIINAN (LINGAYEN)

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mix

mix

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mamamo

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abbreviation

abbreviation

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mix

mix

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NORTH AMERICA

NORTH AMERICA

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COUNTRY: CANADA

COUNTRY: CANADA

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COUNTRY: USA

COUNTRY: USA

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SOUTH AMERICA

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COUNTRY: ARGENTINA

COUNTRY: ARGENTINA

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COUNTRY: BRAZIL

COUNTRY: BRAZIL

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COUNTRY: CHILE

COUNTRY: CHILE

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Tour and travel second

Tour and travel second

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COUNTRY: ECUADOR

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COUNTRY: PERU

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COUNTRY: VENEZUELA

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EXAM TOM

EXAM TOM

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additional

additional

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PE QUIZ

PE QUIZ

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NEW FLAG

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ggc

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PURPOSIVE COMMUNICATION - E

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DESTINATION MANAGEMENT

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DESTINATION MANAGEMENT - 2

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FOOD AND BEV

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F&B

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DMM

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jvh

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business

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TOURISM POLICY

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QUIZ #1

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NAMES

NAMES

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FOREIGN LANGUAGE

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