問題一覧
1
The planet level in the development of digital-first goods or services refers to:
the environmental implications of technologies on the planet
2
The fact that digital goods have the ability to predict the future and to proactively react to complex problems can lead to:
Predictive maintenance
3
The digital products’ ability to provide users with personalized recommendations can enhance:
Customer experience
4
Digital first products can
Learn, adjust and continually evolve thanks to artificial intelligence
5
Sensors:
Allow collecting data autonomously
6
Connecting more digital products can lead to:
Enhanced data availability
7
Artificial intelligence:
Can organize data and identify patterns to enhance and formulate predictions
8
The business model building block which is less impacted by data-driven business models is:
society
9
Which of the following does not refer to customer intimacy?
data testing
10
In data-driven business models, the volume of data available is:
Very important, still not sufficient
11
In data-driven business models, data generation activities:
Have the aim of generating structured organizational data
12
Data integration:
Stands as an essential activity to translate data into information
13
Data analysis:
Stands as an essential activity to translate data into knowledge and skills
14
Customer profiling can lead to:
New market spaces
15
Product co-design can lead to:
New product development
16
The post-sale process:
Is characterized by the acquisition of augmented products and services
17
The Consumer-to-Business (C2B) sales models happens when:
Consumers contribute to generating value
18
Indirect data monetization refers to:
the process of analyzing and processing data available within the company for the purpose of extracting value
19
Human capital in indirect data monetization:
Is essential in order to convert data into
20
In indirect data monetization, internal data:
Are impossible to be acquired from other sources
21
In the data-drive business model, “positive consumer experience” belongs to:
The value proposition business model canvas building block
22
Product up-selling means:
designing and selling an enhanced version of a determined product or service
23
Product upgrading means:
utilizing insights from product-users interactions in order to upgrade the products
24
In the data-drive business model, “additional product features” belong to:
The customer business model canvas building block
25
New product development means:
distributing a new product or service to the market
26
Product cross-selling means:
distributing related or complementary digital-first goods or services
27
Direct data monetization refers to:
the process of granting a third-party access to organizational data in order to generate a direct revenue stream
28
The business model building block which is less impacted by platform business models is:
internal processes
29
Digital technologies in platform business models allow:
effective and efficient interactions between producers and consumers
30
Ecosystem leadership happens when:
customer needs are fulfilled through the purchase of shared products
31
Which of the following elements do not pertain to platform business models:
digitization of selling processes
32
Which of the following elements does not pertain to platform-based business models:
safety
33
Business ecosystems represent:
a network of companies, individuals, and organizations, involved in the delivery of particular products or services through both competition and cooperation
34
By the term "coring" we mean:
a set of activities to identify or design technologies and products and to render them fundamental to a market
35
By the term "tipping" we mean:
a set of strategic activities which companies execute to emerge as dominant players within the market
36
Network effects contribute to
enhancing value creation
37
Network effects can be:
both positive and negative
38
Which of the following does not represent a shift brought forth by platform-based business models:
Shift in data collection
39
In platform-based business models:
Participants act as producers as well as consumers
40
In platform-base business models, high value interactions are not built through:
collecting and sharing high-quality data
41
G Suite is an example of
Product dematerialization
42
Facebook is an example of
All the answers are correct
43
Maintain user interests in a platform means:
encouraging participants to use the service
44
In order to build and maintain a good reputation, platform businesses:
All the answers are correct
45
In order to monetize the business without inhibiting the continuous growth of the network effect, platform companies should:
Charge for the value the platform creates for users
46
By Network-Marketplace-Community Layer, we mean:
Value creation within the participants
47
By Infrastructure Layer, we mean:
Digital infrastructure for value creation
48
By Data Layer, we mean:
High-quality data collection within the network
49
What is the principal asset which characterized digital ecosystems?
Data
50
What kind of business model introduces the concept of prosumer?
Data confederation business model
51
The mass production of high customized products is called:
Mass customization
52
The connection between platform-based businesses and their users can be descrived as:
Users contribute data providing relevant information to improve user experience
53
What company represents an example of data confederation business model?
TripAdvisor
54
The platform social network business model, like Facebook, monetizes through:
Both advertisers’ posts and users data
55
What are the forms of exchange in the platform businesses:
Information, good/services, and social currency
56
Airbnb is an example of:
Marketplace platform business model
57
Which devices are not physical components of a cyber-physical system?
Display
58
A digital twin:
Consist of virtual representation serving as the real-time digital counterpart of a physical object or process
59
Digital twins:
all the answers are correct
60
Which feature doesn’t describe production enabled by cyber-physical production system?
Transparent
61
Which technology of the following ones isn’t going to support the phygital operating model?
Blockchain
62
The implementation of smart factory business model give us the possibility of:
Optimizing resource utilization
63
What of the following is not a smart factory characteristic:
Intelligence
64
What of the following is not a cyber-physical product characteristic:
Transparency
65
The smart factory business model:
Increases end-product quality
66
M2M communication means:
Machine-to-machine communication
67
In industry 4.0, to establish future organizational competitiveness, manufacturers should shift:
From linear supply chain to a digital supply network
68
Agility is refereed to the organizational ability:
To thrive in a competitive environment of continuous and unanticipated change
69
Hub and spoke business models accomplish:
Centralization
70
Servitization business models reduce the gap between:
Manufacturing products and providing services
71
What are the major drivers of Servitization business model?
Building a durable customers relationship, reducing environmental costs, extending existing services and optimizing asset utilization
72
What is the meaning of the Servitization paradox?
Difficulty to create incremental profits through services as a consequence of increased costs
73
What is the so-called service expansion double effect as a part of the Servitization business model?
Additional revenues and gain consumer loyalty
74
What is the meaning of product cannibalization of digital services?
The digital service substitute the good sale
75
Which activity is not a core part of the value chain in a servitized enterprise?
Customer identification
76
What is the definition of product availbility business model?
Users possess the availability of a determined digital good or service rather than the ownership of the product
77
What is the definition of product+service (add-on software) business model?
A service solution is designed to be utilized in conjuction with the related dematerialized good
78
What is the definition of product-as-a-service business model?
Service providers own the product throughout its entire life cycle and transfer the good to consumers as a service
79
Disney+ is a clear example of:
Product subscription
80
Amazon Web Services represents an example of:
Product as a service business model
81
What is the Servitization business model pricing strategy?
Value-based pricing
82
Ford Motor Company represents an example of:
Product ownership business model
83
In a smart factory, the ability to anticipate potential issues and challenges rather than reacting once complexities have occured can be defined as:
Proactiveness
84
In a smart factory, the possibility of an organization to view real-time notifications and alerts formulating accurate decisions is enabled by:
Transparency
85
In amsmart factory, the possibility to execute operations with minimal manual intervention as well as human interaction through automation and synchronization is related to:
Optimization
86
The smart factory business model:
Use both physical and virtual systems
87
Amazon Go is a clear example of:
Phygital Operating model
88
Data confederation business model allows to:
All the options are correct
89
Co-design is defined as :
The opportunity for customers to collaborate during the design process
90
Big data analytics are used in the smart factory business model in the:
Monitoring phase
91
In dgital manufacturing:
You don’t have to worry about designing of the production plant
92
Collaborative robots:
Are able to think and act independently from the operator
93
Virtual reality:
Isoltes from the real world by creating a completely virtual one
94
In Industrial Internet of Things (IIoT):
Different devices are connected in order to communicate with each other as well as with a centralized unit of control
95
Cloud computing:
Allows the use of online resources, like storage and computing
96
Simulations:
All the answers are correct
97
In big data analytics:
The data-drive decision process uses data as an input and information insights as an output
98
Cybersecurity:
All the answers are correct
99
Structural horizontal integration:
Refers to the coordinated management of the production chain
100
Vertical integration:
Consists of the coordinated management of the product life cycle